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Introduction Binge eating is a serious and common disorder affecting millions worldwide. It is characterised by uncontrollable overeating, often followed by feelings of guilt and shame. For many, this behaviour can feel like an inescapable cycle. However, by understanding how the brain drives binge eating urges, we can begin to dismantle the patterns that sustain […]

Introduction to Zayan Khan Zayan Khan is a dedicated fitness professional and founder of The Muscle Clinic. With a passion for debunking fitness myths and helping people reach their goals without extreme measures, Zayan has made a significant impact in the fitness industry. Let’s explore his journey and the services he offers. How long have […]

Introduction to Brionny McCabe-Moan Brionny McCabe-Moan is one of our talented graduate trainers at Storm Fitness Academy. With a deep passion for helping others build confidence and grow, Brionny has turned her love for fitness into a successful career, offering personal coaching and online services. Read on to learn more about her inspiring journey. How […]

Congratulations! You’ve just qualified as a fitness professional, and now you’re ready to kickstart your journey as an entrepreneur. One of the first and most important steps in establishing your fitness business is choosing the right business name. Your name is the foundation of your brand, and it can influence how clients perceive you and […]

Rucking, the simple yet effective exercise of walking or hiking with a weighted backpack, has been gaining popularity as an accessible, full-body workout. Whether you’re an outdoor enthusiast or someone looking for a new way to stay active, rucking provides numerous physical and mental health benefits. Below, we explore the many advantages of incorporating rucking […]

With the growing popularity of fitness and athleticism, the drive to push limits and achieve results quickly has become more common. However, this drive can sometimes lead to overtraining—a condition that can hinder progress and result in significant health issues. In this article, we’ll delve into the signs and symptoms of overtraining and offer strategies […]

Becoming a qualified personal trainer is an impressive achievement that opens the door to various career opportunities. With the fitness industry continually evolving, there are numerous paths that personal trainers can pursue to make the most of their qualifications. In this article, we will explore the different ways personal trainers can utilise their skills, including […]

Are you passionate about promoting health and fitness? Do you want to inspire others to lead healthier lives? A personal training career as a health and fitness ambassador could be your perfect path. By leveraging your passion for wellness and obtaining the right qualifications, you can become a key influencer in the fitness industry, motivating […]

Running is one of the most effective and accessible forms of exercise, making it a popular choice for individuals looking to improve their fitness levels. As a personal trainer or strength and conditioning (S&C) coach, understanding the benefits of running can help you better support your clients interested in incorporating running into their routines. Here, […]

As a fitness enthusiast, you know that achieving your personal best is all about setting the right goals and staying on top of your progress. But how do you ensure you’re training effectively and optimising your results? Health and fitness assessments are the key. These assessments go beyond simple measurements – they provide deep insights […]