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Hi, I’m Jon Bond, founder and fitness director of Storm Fitness Academy Ltd, and sister company Storm Ultimate Fitness. I’m a Personal Trainer, Strength and Conditioning Coach and Sport Scientist. I have always believed that true health and fitness is not being the best at one thing but being able to function well, physically and […]

Like most things in life, balance is the key. Work vs personal life, activity vs rest, being asleep vs being awake – all need to be balanced out so that one thing doesn’t overwhelm the other. Where the level rests will differ from person to person, but striking the correct individual balance is necessary for […]

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Trying to maximise your muscle mass whilst dropping body fat can be challenging but not impossible. To maximise your chances of success you need to calculate two things: Your daily calorie goal Your daily protein goal Getting both of these correct will give you the best chance you have at becoming lean without sacrificing your […]

For those of you that don’t know me my name is Jon Bond, I’m a dad, business owner, fitness enthusiast and… I turn 40 in 12 weeks time ( 7th July). I am using these final weeks, before the milestone birthday, to discover whether it’s not too late to get myself into the best shape […]

If you’re looking for a nutritious and convenient breakfast that tastes great then I highly recommend you invest some time into preparing a big stash of Jamie Oliver’s Granola dust. After seeing it on Jamie’s Facebook page a couple of years back, we decided to give it a whirl and loved it. I don’t know […]

First of all let’s just cover what cholesterol is. Cholesterol is a waxy substance known as a large lipid molecule which is produced and released into your bloodstream by cells in your liver. It is also found in certain foods. Cholesterol cannot be used by your body for energy, instead it is used for the […]

It’s not a coincidence that roughly two thirds of our body is made up of water AND two thirds of our planet is covered with the stuff. All living things need it.  If you are looking to adopt some more healthy habits into your life then drinking plenty of water is the best place to […]

Proteins are made from building blocks called amino acids, often referred to as the building blocks of life, as protein is found in every cell of the human body. There are twenty amino acids in total, 9 essential and 11 non essential.  Most protein molecules are made from over 100 amino acids. The number and […]

  A balanced diet requires adequate water intake and the adequate intake of foods from five different nutrient groups. Three of those nutrient groups come under the heading of macronutrients.   Macronutrients Macronutrients are needed in large quantities, and required for structure, function and fuel. The three macronutrients are: Carbohydrate Carbohydrate is found in bread, […]